BLADE RUNNER 20149 DOMINATES PREVIEW NIGHT AT SDCC!!!!

 

Wednesday is the kickoff night of San Diego Comic-Con International, and it most certainly did not disappoint.  The registration process was smooth and painless this year.  The traditional oversized bag provided to all badge holders included something extra this year, which was a DC superhero pin attached to the bag each attendee is given at registration. This bag is basically the convention’s encouragement to spend a fortune.

 

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Our second stop was a walk to the Nervania Atomic “event” requiring tickets and promising tacos. I get there to find out they’ve rented a tiny, dark room like an attic over a taco restaurant where they are selling non-exclusive toys. Why did I need tickets for this?  That’s when my feet whispered to my brain, “You need to be more careful. Your feet are always sore by the end of this week, and ill-advised excursions are a waste of time and foot mileage.” You need to spend energy smartly, and the reminder of this hit fast.

 

 

After dinner, I ventured out once more to the one private party of Wednesday night this year, promoting Alcon Entertainment’s Blade Runner 2049. This event was an early press opening before the activation (a designed fan experience) opens to the public on Thursday, and it was nothing short of fantastic. It starts with a Virtual Reality ride with headphones, goggles, and motion activated chairs. Turtle Rock Studios worked on the CGI and D-Box designed the chair. I won’t give away details, but it’s a ride in a spinner (flying car) with a subtle Star Tours type experience.

 

 

When the VR ride is finished, the wall lifts in front of us, and everyone is let into the world of 2049. Sets with a section where it rains, snow lines the base of the walls and pillars, actual movie props on display, a life-size parked spinner, and everyone gets scanned to make sure they are not a free-roaming replicant (human-looking android). The use of steam and multilingual set design matching the classic and soon-to-be released Blade Runner was great. Actors in futuristic fashion set the tone brilliantly, with cops, vagrants, and streetwalkers of ill repute. I have been coming to SDCC for many years, and this is the best activation I have yet experienced. If the film is half as methodical as this instillation, we’re all in for a huge treat when this film hits theaters.

 

 

If you’re in San Diego, the Blade Runner 2049 experience is on Second and Island. It’s free. Check it out. When you stop to realize a week ago the entire experience is set in a temporary building instillation in a parking lot… It might just blow your mind as it did mine.

In the wake of this really cool event, I ended my evening with my fellow writers at the Game of Bloggers gathering at the House of Blues at 1055 5th Ave. I want to give a special shout out to our hosts, Tim and Kari, for the great time. 

 

 

 

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THE BLADE RUNNER 2049 VR EXPERIENCE:

BLADE RUNNER 2049 PROPS

 

 

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SNOW IN A SUNNY, SOCAL ACTIVATION:

 

 

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GAME OF BLOGGERS PARTY

TIM & KELLY

 This is courtesy of Honorary FoF Member and screen writer Michael Tabb.